What is It?
Our Identity Package is the perfect solution for businesses that are starting from scratch or evolving their existing branding. Our team will work with you to distill the essence of your company into a comprehensive look and feel that accurately reflects your brand personality and resonates with your target audience. The Identity Package includes a toolkit of visual elements, such as logo, color palette, typography, imagery, and more. We’ll also provide you with guidelines on how to use these elements consistently across all your marketing materials. With Regality’s Identity Package, you can be confident that your brand will be presented in a cohesive and professional manner, helping you stand out from the competition and establish a strong brand identity.
Brand Finder
Our Brand Finder service offers a comprehensive consultation with you and your stakeholders to help define your brand. Whether you’re just starting out or looking to revamp your current brand, our team will work with you to explore your vision, goals, audience, company personality, and unique strengths. From there, we’ll create a brief that will guide your brand’s design and messaging, keeping you focused as you grow. You have the option to take the plan and implement it yourself, or you can choose to hire us and have the cost of the consultation deducted from your full project.
Logo
Our Logo service provides you with a shorthand tag or identifier for your brand. Our team will work with you to sketch and refine ideas until we have the best logo concept (or a few great choices). To ensure that the logo works effectively in the “real world,” we will apply it to mock products to test its effectiveness. Your final set of files will include secondary logos in both vertical and horizontal formats if needed, saved for print and web. With Regality’s Logo service, you can be confident that your brand will be represented by a strong, professional logo that accurately reflects your business values and resonates with your target audience.
Color Palette
Our Color Palette service provides you with specifications for the colors in your logo, as well as a secondary palette that coordinates with it. Our team will provide you with Pantone, CMYK, RGB, and hexadecimal codes for both your primary and secondary color palettes, making it easy for you to use them consistently across all your marketing materials. With Regality’s Color Palette service, you can be confident that your brand’s colors will always be presented in a professional and cohesive manner, regardless of the application.
Typography
Our Typography service provides recommendations for brand fonts that accurately reflect your brand personality and values. We’ll provide you with examples of how to use these fonts together to ensure that your typography is consistent and professional across all your marketing materials. With our Typography service, you can be confident that your brand’s fonts will accurately reflect your brand’s essence and resonate with your target audience.
Visual Theme
With our Visual Theme, it’ll provide your brand with more than just a logo, fonts, and colors. We also offer shapes and lines, a certain photography or illustration style, custom patterns, or other elements that flesh out a cohesive and professional visual theme for your brand. Our team will apply these ingredients to mock layouts to show you how they should be used across various marketing materials. With our Visual Theme service, you can be confident that all visual elements of your brand are consistent and aligned with your brand’s values and goals.
Brand Style Guide
Our Brand Style Guide is a comprehensive, multi-page document that describes all the elements of your brand. Your team can use it as a reference to create consistent marketing materials going forward. It includes detailed usage rules and specs for the logo, color palette, typography, graphic elements, messaging, and any other elements that make your brand unique. With our Brand Style Guide, you can be confident that all marketing materials are consistent and aligned with your brand’s values and goals, ensuring a strong and memorable brand identity.
